Just about anyone who sells products online, whether in small quantities or in bulk, can agree that inventory management and cross-marketing products through different channels are both critically important (and typically annoying) aspects of the e-commerce business. If you have products for sale on Amazon, you probably realize the advantages of marketing those same products on eBay, and vice versa. It just makes sense – why wouldn’t you want more people looking at your items for sale?
On top of that, many people use Shopify or Bigcommerce to list their items available for purchase. A typical setup would be someone creating an online storefront using Bigcommerce and then using Amazon and/or eBay to get their products in front of more buyers. Sometimes they will even use Amazon for fulfillment, removing a very labor-intensive part of the process: packaging and shipping. While this general listing and marketing strategy has its advantages, those who have been in the business for a while can attest to the nightmare that can be created when your volume starts getting up there. Managing inventory across multiple sites, listing and re-listing, editing titles, images, and descriptions, and order fulfillment can all be points of pain for anyone who is serious about selling online.
Enter InkFrog – Get Ready to Work Less and Make More Money
InkFrog is a powerful program that was designed with online retailers (and wholesalers) in mind. The features and functions it boasts are truly incredible. Once you understand what the software actually does, you will see how much easier it makes your life, and how it makes your business run more efficiently. While InkFrog is packed with lots of helpful functions, two of the most powerful and noteworthy ones are its listing management feature and store to Amazon sync.
Listing Management: a Necessary Evil
If you are like most people who sell online, you maintain multiple listings on eBay. Let’s take that a step further and assume that you have multiple listings for items that you sell over and over. Without a listing management system, you are left playing whack-a-mole with your eBay listings. When one comes down, you need to re-post it manually. If you have 100+ products for sale with different levels of inventory for each, just imagine how frustrating this can be to stay on top of.
InkFrog completely changes this dynamic by centralizing and automating your eBay listings. When you use the service, you are able to do a few very important things that will save you countless hours. First off, gathering your listings is a snap, as you can import them all with a few easy clicks. InkFrog is able to gather all of your existing eBay listings and migrate them to your InkFrog account, which in itself cuts out a ton of work. From there, you can make edits across the board. For instance, if you want to change your shipping policy or price, you can use InkFrog to make that change and apply it to all of your listings. Say goodbye to doing the same chore over and over!
Also, InkFrog works in such a way that when one of your eBay listings ends, it will automatically re-post that listing assuming you have told the program to do so. This effectively puts your eBay listing job on autopilot. If you have run out of inventory but plan to have more in stock soon, you can tell the program not to post that particular item. You can then save that listing for future use. In essence, the listing management feature of InkFrog is like taking the eBay side of your business and streamlining it.
Store and Amazon Sync – Making Easy Even Easier
Most online retailers have either a Shopify, Bigcommerce, or another store, or sometimes a combination involving them all. InkFrog is able to import directly from any of these platforms and sync your eBay listings accordingly. Once you have this set up (which in itself is not hard at all) the end result is truly amazing.
For example, if you have 100 different items for sale on your Shopify store, InkFrog can import all of them along with titles, descriptions, inventory, and images. From there, you sync your eBay and Amazon accounts.
What you wind up with is one centralized control panel where you can manage everything much, much easier than if you were to try and juggle all three. The power behind InkFrog really shines through when it comes to the small details. For instance, you can choose which title, inventory, and/or description you want to import. If your Shopify account is the most up-to-date with inventory, but you like your Amazon titles and descriptions better, InkFrog allows you to sync everything together just as you would like it. Pretty cool, huh?
For those who use Amazon for order fulfillment, you can use InkFrog to set it up so that a customer buys something on eBay, which then goes through your Shopify or Bigcommerce store, and is shipped through Amazon. It’s true automation, and as long as your InkFrog account is configured correctly, you do not have to do anything! With this configuration, you essentially have created a “set it and forget it” component to your business which saves you massive amounts of time and energy.
Use InkFrog to Take Your Online Sales to the Next Level
If you have already using Amazon, eBay, and Shopify or Bigcommerce to sell your wares online, you are obviously doing something right. By adding InkFrog to the equation, you will centralize all of your listing information and make everything much easier to manage. It will undoubtedly save you countless hours of time and give you a better understanding of how everything is working so you know where to focus your energy next. Give InkFrog a try – odds are you will fall in love and never look back.
It is fast and easy to get an InkFrog account set up. Prices range from FREE to $29/month – you choose the plan that best matches your business needs. To learn more, visit www.inkfrog.com. There is also a YouTube channel with lots of helpful video tutorials to learn more about how InkFrog can improve the way your business works. View their videos here: https://www.youtube.com/user/inkFrogOpen