What is Reddit?
Reddit is a social news site, and bookmarking site, that users can post links to web pages and everyone can vote the articles up or down. (Wikipedia on Reddit). You can join quickly and add bookmarklets to your browser. Once you find a site or article you would like to share you simply click a button in your browser to vote it up / down or save it.
What Does it Look Like?
You will see Reddit buttons on articles like these:
The first thing you will see, before anyone submits is that the Reddit graphic prompts a user to submit this link: , once it is submitted the balance of positive votes vs. negative votes is displayed.
How Can Reddit Help Me?
Many users, myself included, find it a great way to locate content since the top stories, those that have been voted the highest, have already been filtered by thousands of people.
As a blogger and content publisher you can reach a greater audience with your content by having it submitted to sites like Reddit. You can submit the story yourself or let another submit it for you. Once submitted as individuals read your article on your site they can vote it up and more people will find your article via Reddit. Reddit can be a great way to find a broader audience and visitors to your site. An excellent reward for well written/informative content.
Another bonus is that you have additional links in to your site from Reddit and to your article. Also as others find you they may comment and/or link to you. Considering all you have to do is add a simple piece of code to each article, the benefits definitely outweigh the effort.
How to Add The Reddit Voting
Manually. To add the code manually take a look at the Reddit button page which as the three buttons above and code to cut and paste. Simply insert the title of your article and the URL to your article and your done.
Automatically. If you use WordPress, my favorite WordPress plugin is called reddZ-Et and found here at WordPress.org. Simply follow the instructions and the Reddit button, of your choice, will be automatically placed on every article for you.
This is one of many plugins and social bookmarking/news tools to help broaden your reach. Enjoy!